04 February 2011

Fellows Friday with Andriankoto Ratozamanana

Andriankoto Ratozamanana is reforesting his native Madagascar with endemic species, helping people produce essential oils and other sustainable products. A long-time ex-pat in France blogging about the beauties of his homeland, Andriankoto was so inspired by TEDAfrica 2007 that a month later he packed his bags and moved home. He’s now growing a group of politically minded-bloggers, developing sustainable businesses, and nurturing an enthusiastic TEDx community.

Interactive Fellows Friday Feature!
Join the conversation by answering Fellows’ weekly questions via Facebook. This week, Andriankoto asks:

What features, strategies, or marketing would help Internet-based companies in Africa better integrate with international markets?

Click here to respond!

Tell us about the different projects you’re working on.

I help run two NGOs, and I’m working on a social enterprise e-commerce project.

The first NGO is Foko, which means “tribe” in the Malagasy language. It’s the first project I started when I came back to Madagascar in 2007. Foko teaches people here in Antananarivo how to blog. When we started, there were few bloggers, but we had 500 bloggers by 2009, which was very important for Madagascar that year. When we had political trouble here in 2009, our bloggers brought the information to the international community. Our journalists didn’t have a good presence on the Internet. Foko showed the international community exactly what was happening in Madagascar. That was a really important thing.

Andriankoto (far right) and his Foko bloggers.

Now Foko is moving from these political things to issues about improving people’s lives. Foko bloggers write about the environment, health care, women’s empowerment, and other things. The 2009 political situation brought poverty and many people lost jobs. Now we have to focus on how people can improve their lives, under the new crazy politicians in Madagascar.

Vakanala, which means “Pearls of Forest” in Malagasy, is my other NGO. It’s a product of all my experience from my studies, blogging, and everything I care most about. This is my main baby, Vakanala. With Vakanala we are helping one village in the south of Madagascar, offering professional environmental experience. The village asked us to come to protect their forest. So the pilot site is there in the Manambolo Forests. Our ultimate goal is to implement a new, sustainable economic paradigm in the area.

Vakanala does fundraising to sponsor tree planting. We are going to provide seeds to people, the people help the seeds grow, and we help the people to bring the product to the market. So that’s the economic vision for Vakanala. Over 2,500 trees have already been sponsored, but the money is not enough yet to really start the project. This will eventually be a really good forest management and economic improvement project.

Megaseeds is Vakanala’s big e-commerce window. Megaseeds and Vakanala are based on the same concept: promoting environmentally and economically sustainable agriculture. The difference is, we are looking for investors for Megaseeds, and we are looking for funders for Vakanala. Unfortunately, we are having trouble establishing a good electronic payment system for Megaseeds. We are still waiting to launch because of this payment problem.

How will these plants and trees provide for people’s livelihoods?

There is a tree named Ravintsara (Cinnamomum camphora). It’s endemic to Madagascar, meaning it exists only on the island. And we make essential oil from its leaves. We just take the leaves and steam them, without cutting the trees. One drop of essential oil from this tree is worth one dollar. Ravintsara is great for reducing pain and headaches. It’s excellent for colds and the flu, because it is a decongestant, helping to clear the sinuses, is an anti-inflammatory, and more. We are planting it so we can make Madagascar rich, and people can make a living while we are saving the environment. That’s why we chose this special tree. It’s an evergreen that can be planted all over the country, and it’s only in Madagascar. It’s like a monopoly that God gave to the country.
In Madagascar there are 1,300 species of plants that exist only in the country. This is just one plant that can show people that we can fight poverty just by planting trees.
At the beginning, the idea was just to grow endemic species of plants of Madagascar, make some essential oils from the plants, and then sell the essential oil. That’s the original business plan of it, the commerce we want to start this year.

But for the last three years we have also been planting trees for other environmental issues. Now some of the trees are ready. Now the farmers have many products — different even than the one that we had planned. So I’m trying to find a commercial venue for the products, to improve the living of the farmers that are working with us.

The problem of conservation in Madagascar is that the people need a way to earn money, to improve their life. There is a very precious wood, rosewood, in Madagascar, that has no legal protection in the country. The rich countries come to Madagascar and they buy all the timber, especially rosewood. Many people in Madagascar are very poor, and this is an easy way to make money. They cut down these trees, which are very, very old, and very precious for the country and to the environment.

So the issue of conservation is a part of fighting poverty. That’s why we’re doing this.

You started all of these projects after becoming a TED Fellow in 2007. Tell us about your life before that.

I was born in Madagascar and I went to do my studies in France. I lived there for 12 years, and got my major in communications at the university in France.

Before 2007, I was a blogger showing Madagascar’s beauty and asking people to take interest in the beautiful country of Madagascar. I have been working my whole life on communicating what you can find here. Because Madagascar is not only that movie with the lion and the zebra. [Laughs] We also have beautiful people here and we have a culture. We have so many things that many people don’t know.

I blog less now because of microblogging — because of Facebook and Twitter. Also, I do journalism more — I’m a stringer for France 24 and Global Voices as well. Because I’m in the field, they call me and ask me for the news, what’s happening in Madagascar. I don’t work for them every day, but when there are elections, a coup, or something bad happening in Africa — especially in Madagascar — they call me.
But I am really focusing on my projects, and sometimes I write about the projects when I have the opportunity. I hope to get back to blogging when we have a good situation where I have good funding for our project, and we can make a living with our project.

How did the TED Fellowship impact your life?

TED Africa changed my mind about the opportunity you can find here. That was a very, very important conference that changed my life. Even though I wasn’t planning to go back to Madagascar initially, after TEDGlobal Africa, I just took my bag and came back here.

Andriankoto (far right) back home, talking about the TED experience.

When I arrived here, I started to work with an NGO, helping them as a communications officer. And then from there I started my own NGO and doing all my other stuff.

Being a TED Fellow really changed my life. I think it’s more important than a diploma. It’s easier, as a TED Fellow, to walk in an office or ask for help or for jobs. As a TED Fellow, you take more risks, because you have the network backing you. It’s different when someone’s a TED Fellow.

I’ve taken on a lot of things since becoming a TED Fellow, but now, after three years, I know that I have to concentrate on just one or two things and succeed in doing them. I have a lot of focused energy, but just one person can’t do everything.

But there is also another project that I am really involved in. [Laughs] It’s not my project. It’s the 11/11/11 project, and I think it is very important.

What’s the 11/11/11 project?
Danielle Lauren, from Australia, wants people from all over the world, in every country, to contribute music, video, and photography on November 11, 2011 for a time capsule. 11/11/11 happens on the calendar only every hundred years. It’s a global narrative project. I want to help her put Madagascar on the map. Small countries like ours are not often invited to that kind of project. This year is special for this event and I want to ask people to participate because this only happens every hundred years.

I want to put some Malagasy smiles in this time capsule, and tell the next generation about the beauty of the island before it’s gone. I want to leave some good pictures of the country for children to see what Madagascar at 11/11/11 looked like.

A photo from Madagascar for the 11/11/11 project.

There’s a quote from John Fitzgerald Kennedy that’s very important to me. “A man may die, nations may rise and fall, but an idea lives on.” The political situation in Madagascar is really hard. Who knows what it will look like in another hundred years? Ideas can help sustain communities, though. Ideas are very important for a community – that’s why I like being a part of TED.

There are many aspiring social entrepreneurs out there who are trying to take their passion and ideas to the next level. What is one piece of advice you would give to them based on your own experiences and successes? Learn more about how to become a great social entrepreneur from all of the TED Fellows on the Case Foundation blog.

The advice is to keep believing in your idea. Because it’s not easy for an idea to emerge from all the ideas we have around the world. So you have to believe and always prove that your idea is worth spreading. That is simple advice, but I think believing and working hard on your idea is the main thing.

I shouldn’t really give advice, because I haven’t really succeeded yet at what I’m doing. But I think believing is really important.

You’ve certainly had a lot of success with one of your projects: TEDxAntananarivo.

Yes, TEDxAntananarivo is really moving now. We just finished one in November, with an environmental focus. We are doing TEDxAntananarivo as an annual event. It’s become an important part of my calendar. We have many, many people that want to sponsor the event for this year, so we are planning two TEDx’s.

Bloggers at TEDxAntananarivo.

The first one will be in May, and we want to focus on medical issues. We want it to be like TEDMed, and we are looking for speakers or sponsors. We have signed a partnership with a foundation called Akbaraly, based in Madagascar, working to fight cancer in women in Africa.

Madagascar has a lot of medicinal plants that the outside world hasn’t focused on much yet. We have so many of them! So we want to highlight those plants and the people who are working or doing research in this field at our TED event. It should be a very special TEDx.
The second TEDx will be TEDxYouth, in November. Many people here — young and old — are asking me to bring TED to Madagascar, and they are really excited.

I’m the first ever and the only TED Fellow from Madagascar — and want this chance to benefit the country.
TEDxAntananarivo has been very successful, though I’ve been working hard on most of my other projects for three years, without any really important success. But I think they are finally really close to being ready in this year, 2011. That’s my hope. One by one, I hope to bring each project to success and to share that success with TEDsters and people who are working with me.

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TEDGlobal 2011 Fellowship applications now open -- help us spread the word in French!

February 14, 2011

TEDFellows

Help the TED Fellows Team spread the word about TEDGlobal 2011 Fellowship application cycle -- open now through March 11th. Check out our outreach flyer in French.

(download)

Click here to download:

TG2011 TED Fellows Flyer :French.pdf (565 KB)

 

Huge thanks to Elisabeth Buffard + Karim de Costa for translating the flyer!

For too long the Southern Hemisphere has been left off the map when it comes to Global events and creating a universal narrative. 11/11/11 is about to change that - as its purpose and objective is a focus's on inclusion and togetherness.

So what is the 11/11/11 project? Well, For 24 hours, on 11th November 2011, anyONE who has access to a film, video, digital, phone, web camera or microphone will be invited to partake in the biggest creative project of our human history. People from 196 different countries, brought together by over 2000 languages will be asked to capture a day in the life of their world.

The footage, audio, visual and photographic material will be collated and used as the ingredients for a variety of 11/11/11 initiatives including a 2 hour cinematic documentary, television series, photographic book, world music collection. portable arts festival and an interactive online portal. The 11/11/11 project is a time capsule, which will capture our world in a way that has never been technologically possible before.

Not only does the project focus on togetherness - at its heart lies another motivation - the UN Millennium Development Goals. 11/11/11 is a not-for-profit project. Money raised will go to charities aimed at helping achieve the goals set by the United Nations. As this is a project about humanity, it only made sense to focus on the most troubling issues of our times, and those are particularly highlighted by the 8 UN MDG's. In truth, the regions that are mostly affected by the devastation recognised by the UNMDG, are the same developing nations that are generally excluded from being contributors to the global narrative.

11/11/11 therefore hopes to raise awareness, with particular focus on isolated regions, to bring attention to the realities of life and to help motivate all of us to achieve the UN MDG sooner rather than later.

The best place for people to stay updated on 11/11/11 is via facebook

One year from today, on November 11, 2011 people all over the world will be brought together by film in the 11Eleven Project. Carly Goldstone reports.

11Eleven project director, Danielle Lauren wants people to tell their stories through film. Image: Danielle Lauren

How much do we really have in common and how could we possibly find out? Is there potential to generate one world voice?

It’s a big ask, but a band of determined people from around the planet are planning to give it a go. A year from now, on the eleventh day, of the eleventh month, of the 2011th year, those who have access to film, video, digital, phone, web camera or microphone will be encouraged to begin a universal narrative.

Danielle Lauren, a documentary filmmaker from Sydney, Australia, is the creator and director of the 11Eleven Project.

“[I'm] trying to bring the world together as one on this auspicious day.”

Individuals from 196 different countries, including Australia, Fiji, Thailand, Belarus, Spain and Nigeria, communicated to in over 2000 languages, will be invited to “capture a day in the life of their world.”

Participants will be able to upload their footage, audio or photographic material to the 11Eleven Project website which will be collated and turned into a variety of different projects, highlighting the 24 hours captured by the world.

Lauren also plans to make a two-hour feature length documentary, to explore human experiences, the similarities and polarity between people across the globe.

“This project will break boundaries between people and create a sense of one world. Let me see you as an equal and let me explore how you live your life, the good and the bad, and let me take some of that knowledge and translate it into my own life.”

Lauren devised the project to “illustrate the commonalities amongst all people and to witness the shared experience amongst every human being living on earth.”

The 11Eleven Project highlights the powerful role that an individual can play, day-to-day.

“The individual can make a difference in the world and the power of the collective can change the planet,” Lauren said.

Harinjaka Ratozamanana, a citizen journalist/blogger and 11ELEVEN project manager for Madagascar, is busy networking and helping produce films, pictures and stories for the project.

“With humility and modesty, I want to put Madagascar on the map through this historical and unique project.

“Sadly, the world of film in Madagascar is very poor, we have very few film production companies throughout the island,” he said.

Ratozamanana said he became involved in the project because he loves the idea of telling stories.

“Danielle Lauren gives us hope and the opportunity to be part of this international and meaningful project and help us show our smile in this time capsule.

“Often biodiversity and lemurs are in the spotlight, [I want to] focus on the Malagasy people and make them crucial actors and models in their unique and threatened environment,” said Ratozamanana.

“Malagasy people favour unity, solidarity and community life and their consequences such as hospitality, sharing and reconciliation. In fact, we believe that humanity is one.”

Nafissa Yakubova is originally from Kazakhstan and is now a medical student in the US.

She hopes to capture stories about minority village children on November 11 next year.

“I plan to use my camera and skills for those children who can’t afford to be involved in this worldwide project. I would love to capture their lives in a day.

“I’m very inspired by the idea of bringing people together, especially through art…[it] reminds us of the simplicity and beauty of being a human, and how we can come together.”

Yakubova said she was also extremely moved by the emphasis of telling stories in multiple languages.

However, Lauren said language barriers is currently one of the hurdles.

“Trying to find like-minded people to be ambassadors in their own countries and help promote and participate in the project, is the biggest challenge.”

Lauren is currently focused on ensuring areas with limited access to technology can still participate in the project.

“I want to make sure that people with limited access to technology get to participate and ensure that the global narrative is not an English narrative.”

As this is a non-profit project, Lauren says she will use the profits to provide money for charities that are helping to achieve the UN Millennium Development Goals.

Partners of the project include: Sydney International Film School; UC Santa Cruz, California; Florence Film School and University of the Philippines Film Institute.

This is perhaps the most meaningful prize that an environmentalist in Madagascar have received since long  time, although before humans arrived on the Island of Madagascar.

Madagascar, is best known for its spectacular nature and incredible variety of unique plant and animal life. This is resulted from tens of millions of years of isolation from the African mainland and from people, who didn't arrive until 2,000 years ago. Endemism is marked not only at the species level, but the islands have an astounding  plant families, bird families, and primate families that live nowhere else on Earth.

It is also endemic and rare to hear a Malagasy receiving an environmental prize for his work in saving this environment. Yes, leaders are needed on this very difficult time in Madagascar.  We need someone to follow, and someone who gives a good examples of what should be done in environment, politicts economics ...

Thankfully, each year, the Seacology Prize give an award to an indigenous islander for exceptional achievement in preserving the environment and culture of any of the world’s 100,000 islands. The Prize highlights the heroic efforts by people who seldom receive any publicity – indigenous leaders who risk their own lives and well-being to protect their island's ecosystems and culture.

The Seacology Prize recipient this year is Mr. Rabary Desiré, a self-taught ecologist who has become an expert on Malagasy flora and fauna, especially the critically endangered Silky Sifaka lemur. He has also been active in investigations and condemnation of the illegal rosewood logging threatening the region's forests of Madagascar.

On an island of immense poverty and rapidly diminishing natural resources, Mr. Desiré is a leader in conservation.  A highly sought-after research and ecotourism guide in northeastern Madagascar, Mr. Desiré has dedicated his life to preserving Madagascar's natural resources. Ecotourism guide are those villagers who have grown up near the forest, with no scientific training, but have a  knowledge of the forest environment in the region.

Mr. Desiré has almost no possessions (other than books and a little clothing) and shares his small traditional two-room residence with five other family members. With the money he makes from guiding, he buys forested land in order to protect it. Years of work have finally culminated in the establishment of his own small private nature reserve, Antanetiambo (“on the high hill”), likely the only reserve in northern Madagascar that has been entirely created from start to finish by a single local resident. Located on a former coffee plantation, Antanetiambo Reserve is an inspiring example of successful reforestation in Madagascar, and today provides critical habitat for many of the island's endemic species. The reserve is visited by both local school students and tourists, and is an island of protected habitat in a sea of agricultural land, near the town of Andapa.

Here is a short video about Desiré and his reserve.

For his lifelong dedication to conserving Madagascar's biodiversity, Mr. Rabary Desiré is awarded the Seacology Prize 2010. It is a prize that makes us think about what a single person can do front of massive deforestation in Madagascar and the climate challenge… Mr Rabary has also spent most of his life time sharing his knowledge with scientists and tourists. Funny guy, during his acceptance speech, he shares the vocalizations of the silky sifaka lemurs.

 

Source: Seacology prize press release

Photo: 2010 Seacology Prize Recipient Rabary Desiré next to the nature reserve sign (photo credit: Rabary Desiré)

When it's come to Climate Challenge, it is true that nobody can do everything, but everyone can do something. This is the success story of Dr Johannes Hengstenberg, a German environmentalists and social entrepreneurs whose work inspire me for my social and environemental projects in Madagascar.

Dr Johannes Hengstenberg runs co2online, a non-profit limited liability company campaigning to reduce emissions of carbon dioxide (CO2) by means of energy saving through dialogue; a service that helps households reduce greenhouse emissions and also save money.

“4.6 In millions, the tons of carbon emissions saved globally through Dr Johannes Hengstenberg’s online campaign and energy efficiency consultation services”

Dr. Johannes D. Hengstenberg, Geschäftsführer der co2online gGmbH, 2008
(c) co2online, 2009 (http://www.co2online.de)

Johannes Hengstenberg is convinced that climate protection is not abstract and complicated but is a question of sound communication and access to information. Johannes developed a hands-on system that shows how easy it is to save energy: He provides online tools that enable consumers to track their energy consumption and to take action to reduce it. He is changing how citizens consume, as well as build or remodel homes, by demonstrating the additional value of saving energy.

Johannes has been interested in social and environmental issues since childhood.Active in the environmental and peace movements, Johannes left his economics research in 1987 to help found the Global Challenge Network (GCN). The GCN began as an international CO whose mission was to link various global initiatives tackling problems of war and armament, the North-South conflict, and environmental destruction. There, he focused on bringing leading scientists from renowned think tanks together with activists from environmental organizations such as Greenpeace and Bund fuer Umwelt und Naturschutz Deutschland (league for the environment and nature conservation), as a way to facilitate the exchange of information and expertise. After the fall of the Berlin wall in 1989, he went to East Germany, where he co-founded a CO for environmental protection.

Increasingly disillusioned by political debates on the growing threat of global warming, Johannes decided to devote his efforts full-time to finding a pragmatic approach to climate change. In 1992, he and a group of friends went to work figuring out how to analyze energy bills. Their simple goal: To make energy consumption transparent. It was from this office that the online service and many subsequent projects developed.

 

Johannes was awarded the Sustainable Energy Europe Award in 2007, Ashoka Fellow since 2007 and was one of five finalists for the German Social Entrepreneur 2008 Award of the Schwab Foundation, and won the 2008 CleanTech Media Award for sustainability.

The rising temperatures combined with climate change is likely to create an environment of increasingly dry across the entire globe over the next thirty years.  Water is a cross-cutting issue with poverty, health, exposition to the risks of water-related disasters, environmental degradation, political instability and conflict, and asserts that population growth; increasing consumption and climate change are among the factors that threaten to exacerbate these problems, with grave implications for human security and development.

Photo: River rinning dry due to climate change

In Madagascar , 41 percent of the Malagasy population has access to drinking water in 2010, compared with 47 percent in 2008, according to the United Nations System in Antananarivo. The report was released to mark the UN week of water in the Indian Ocean island country.

Only 14 percent of the rural population has access to safe drinking water and this figure drops to zero in many isolated villages. Although many rural areas in Madagascar contain sources of water stored in naturally occurring, shallow, sandy aquifers, local communities lacked the means to tap into this groundwater.

 

Photo: Young man collecting water : Madagascar

In 2008, when the Millennium Development Goals (MDGs) was launched, Madagascar committed to provide drinking water to 9 millions people and sanitation to 14 millions by 2015. The country also promised to set up 4,800 water points between 2008 and 2015 for 1.5 million users. Unfortunately, we know officially today that the country would not reach this goal because of the political crisis in the country since December 2008. The UN system doubts that the MDGs will be difficult to achieve by Madagascar despite efforts.

Photo: Fetching Water in the town of Ambalavao

Investments for basic human water is needed more than ever in Madagascar : drinking water supply, sanitation and health, food security, mitigation of floods and droughts etc are issues addressed in the UN Millennium Development Goals... and should be at the centre of the meeting at United Nations Climate Change Conference in Cancun Mexico .

Flickr Photo Courtesy of Andriankoto Harinjaka Ratozamanana, September 2010, Town of Ambalavao, southern of MADAGASCAR.

TH!NK ABOUT IT - CLIMATE CHANGE - blogging competition

Published 13th October 2010 

Since 1850, the average global temperature has increased by 0.76° Celsius. 12 of the last 14 years have been the hottest ‘on record’ (in other words since 1850, when instruments able to measure temperatures fairly accurately were fi rst developed). The ‘top three’ hottest years have been, in descending order, 1998, 2005 and 2003.

The warming trend is due to the growing quantities of greenhouse gases released by human activities, and it is accelerating: the rate of temperature
increase has risen from 0.1° Celsius per decade over the past 100 years to 0.2° Celsius in the past decade. Temperature increases of this size may not seem much until one remembers that during the last Ice Age, which ended 11,500 years ago, the average global temperature was just 5° Celsius lower than today.

When forests are cut or burned, they release CO2 into the atmosphere. It is estimated that deforestation causes around 20% of global emissions of greenhouse gases, so stopping this process is an important priority.

This video "Hotter World" is one of three commissioned for installation at the California Academy of Sciences in San Francisco as part of “Altered State,” an ongoing exhibit on climate change that opened in 2008.  These videos are intended to deliver an impressionistic view of the impact climate change is having on our planet. Tim Newman provided concept, writing, graphic design, directing and producing. Much credit is owed to composer-performer Ed Mann who provided the haunting score. A complete list of credits follows the video.

Well, Climate change is already having an impact around the globe. Unless we bring it under control, it could trigger catastrophic events, such as rapidly rising sea levels, and food and water shortages in some parts of the world. Climate change will affect all countries, but developing countries are the most vulnerable. They oft en depend on climate-sensitive activities such as agriculture, and do not have much money to adapt to the consequences of climate change.
However, the good news is that there is still time to put the brakes on climate change if we act fast – and we are finding out more and more about how everyone can help to do that.

TH!NK ABOUT IT - CLIMATE CHANGE - blogging competition

Published 11th October 2010

Climate change is happening, and its impact on all of us is growing. Have you noticed the weather becoming more extreme in your country, or on television? Does it seem to be warmer in the winter, with less snow and more rain? Do you feel that spring is coming a little earlier each year, with flowers blooming or birds arriving before you expect them? These are all signs of accelerating climate change, or global warming as it is also known.

If we do not take action to stop it, during the course of this century global warming is almost certainly going to change the world we live in dramatically and alter our way of life. Millions of people’s lives could be put in danger.
The climate is changing because of the way people live these days, especially in richer, economically developed countries – and that includes the European Union.  Silverspace animation studios, S. L. published this video year ago, it's showing how people waste water and energy in a big cities.

 

 

Climate change is a global problem, and yet each of us has the power to make a difference. Even small changes in our behaviour can save energy and resources and help prevent greenhouse emissions, without aff ecting our quality of life. In fact, they can save us money.

I am writing this post to collect all actions that individual can do to fight Climate Change. I thought you might want to take the opportunity to participate in this challenge by leaving one comment.

Let's make this list of a daily reflex that can be done by individual. The video above can be helpful for your inspiration. I will update this list regularly with your comment until COP16 summit in Cacun Mexico (Nov 29th).

• Save hot water by taking a shower rather than a bath - it requires four times less energy
• Don’t leave your mobile-phone charger plugged in when you have fi nished charging your phone – it continues to consume electricity even if the phone is not attached!
• Don’t leave your TV, stereo and computer on ‘standby’ – this is the mode when a little light remains on. On average, a TV set uses 45% of its energy in standby mode. If all Europeans avoided the standby mode, enough electricity would be saved to power a country the size of Belgium.
• Plant a tree at school or in your garden or neighbourhood! Five trees will soak up around 1 tonne of CO2 throughout their lifetime. You can Also donate to Vakanala, an NGO that working on a reforestation project which benefits the conservation Biodiversity of Madagascar and development of rural communities.
• Collect rainwater to use in the garden or for washingb the car. Th is can save up to 50% of household water.